Checking Text on a Document

Explore our SEO Marketing Consultant services here.

 

This is a space for you to get to know more about us at NCODE Consultant, and how we function as a Digital Marketing and SEO Consultant. We will share with you about what we do as an online marketing consultant and how we work. Hopefully, it can help you to become more comfortable with us in your consideration in choosing a suitable IT Consultant.

SMALL BUSINESS MARKETING CONSULTANT SINGAPORE

What is the difference between an IT Consultant and a Small Business Marketing Consultant in Singapore? And is NCODE Consultant considered a Small Business Marketing Consultant too?​

First, we must define what Marketing Consultant is. The term "Marketing Consultant" is actually a very Broad term. Marketing Consultants evaluate current marketing efforts and make suggestions for improvements, plan and implement social media or other marketing campaigns, train other marketers on best practices and suggest new content, workflows or methods for reaching consumers. Marketing Consultants are therefore experts in the whole Marketing Value Chain. Marketing Consultants must first analyse and understand the small business, in order to develop the right and suitable marketing strategies for the small business, that can reach out to the small business's intended customer segments, and can also fit within the small business's budget.

There are many types of small business marketing, from brand management, to advertising. Small business marketing can also be offline such as advertising on billboards and newspapers, or online like social media marketing or google advertisements.

At NCODE Consultant, we specialize in the Online Marketing segment. We focus on 3 main areas:

(1) Small Business Marketing Consultant for SEO, also known as Search Engine Optimization.

Today, it has become a necessity for all small businesses to have an online presence, minimally a website. Yet many small businesses wonder why their business is not getting enough online sales compared to other similar small businesses, even though their websites look just as good? The reason is because when customers search for you products online, they use a Search Engine, for example, Google. And when Google displays the Search Results, it prioritises some websites over others to be shown in the search results. Therefore, this means that, if your website does not appear in the search results, your business will not be found. 

This is where SEO, or Search Engine Optimization, comes in. SEO is the process of making your website "favourable" to Google, so that Google will choose to show your website in its Search Results. This way, your business will become visible in the online space. Contact us Today if you would like to know more about how we can help with SEO

(2) Small Business Marketing Consultant for Google Advertising, aka Google Ads.

In point (1) above, we talked about SEO. SEO is not an immediate process, and very often it takes a few months for it to be achieved. During this waiting period however, your small business cannot afford to be "missing" from the online space. Therefore, to make up for this gap, Google Ads can help to "push" your website into the Search Results for the short term.

Google Ads is amazing. It is immediate, and can make your website appear online in Google Search Results in an instant. To find out more about our Google Ads services, contact us today. 

(3) Small Business Marketing Consultant for the creation of Virtual Brands. 

Virtual Brands are spin-off brands that you create to pilot new concepts and explore new customer segments. Small Businesses often create Virtual Brands for such experimentation so as not to affect their main core brand.

For example, the small business could have a long history for its brick and mortar presence, and may want to try a new and revamped branding for its online presence. A new Virtual Brand is thus created online that is separate from its original core brand in order to pilot this concept.

Another example, a small business' core brand has already been very successful at attracting the Elderly market segment. However, the small business now wishes to expand the business to attract the younger generation. Unfortunately, the core brand is more suitable for the Elderly, and will not attract the younger generation. Therefore, a new Virtual Brand is created that will be more suited to attract young people.

Virtual Brands can not only help to create new additional revenue streams, Virtual Brands can also optimise current capacities in manpower and operations, by bringing in more customers from other previously unexplored customer segments. To find out more about Virtual Brand creation, click here.

From our discussions above, you can see that NCODE Consultant is a Small Business Marketing Consultant that specializes more in the Digital Marketing space.

Do you need a Small Business Marketing Consultant IT Business Consultant to help you to look at your small business's needs? Contact us today.

 

HYBRID MARKETING CONSULTANT SINGAPORE

When you run a business, you will need to have Marketing. Marketing is generally categorized into offline marketing and online marketing. Offline marketing refers to more traditional types of marketing like advertising in newspapers, magazines, television, etc. Online marketing will refer to marketing like influencer marketing, search engine optimization (SEO), Google Ads, and so on.


It would be natural for a business to consider both online and offline marketing strategies. This would thus be considered Hybrid Marketing. 


Online and Offline Marketing are whole different ball games. Unless you are a really big firm with talented staff, it will be very difficult to find a company that is good in both online and offline marketing. Most of the time, companies would specialize in one form.


Furthermore, within each form of marketing, there are so many options to consider, that some companies further specialize in a certain method only. For example, there are companies that focus on Online Marketing, and specialize in Influencer Marketing alone.


At NCODE Consultant, we specialize in Search Engine Optimization, also known as SEO, as well as Google Advertising, also known as Google Ads.


(1) SEO, also known as Search Engine Optimization.

Today, it has become a necessity for all small businesses to have an online presence, minimally a website. Yet many small businesses wonder why their business is not getting enough online sales compared to other similar small businesses, even though their websites look just as good? The reason is because when customers search for you products online, they use a Search Engine, for example, Google. And when Google displays the Search Results, it prioritises some websites over others to be shown in the search results. Therefore, this means that, if your website does not appear in the search results, your business will not be found. 

This is where SEO, or Search Engine Optimization, comes in. SEO is the process of making your website "favourable" to Google, so that Google will choose to show your website in its Search Results. This way, your business will become visible in the online space. Contact us Today if you would like to know more about how we can help with SEO.


At NCODE, we are happy to announce that unike other SEO packages in the market, our SEO services are pay-as-you-see-results. This means, that we will set achievement milestones for our SEO and  you will only need to pay us when the achievements are met. Contact Us to find out more

(2) Google Advertising, aka Google Ads.

In point (1) above, we talked about SEO. SEO is not an immediate process, and very often it takes a few months for it to be achieved. During this waiting period however, your small business cannot afford to be "missing" from the online space. Therefore, to make up for this gap, Google Ads can help to "push" your website into the Search Results for the short term.

Google Ads is amazing. It is immediate, and can make your website appear online in Google Search Results in an instant. To find out more about our Google Ads services, contact us today. 

 

BUSINESS DEVELOPMENT CONSULTANCY

Some clients do come to NCODE Consultant for Business Development Consultancy, however, we do not have exposure to all aspects of business development.


In general, when businesses mention the term business development, it is most likely referring to ways and means to find revenue. This often leads to Sales and Marketing initiatives that can help with increasing Revenue. Therefore, there are many ways to go out it, both offline and online.

At NCODE Consultant, we specialize in the Online Marketing segment. We focus on 3 main areas:

(1) SEO, also known as Search Engine Optimization.

Today, it has become a necessity for all small businesses to have an online presence, minimally a website. Yet many small businesses wonder why their business is not getting enough online sales compared to other similar small businesses, even though their websites look just as good? The reason is because when customers search for you products online, they use a Search Engine, for example, Google. And when Google displays the Search Results, it prioritises some websites over others to be shown in the search results. Therefore, this means that, if your website does not appear in the search results, your business will not be found. 

This is where SEO, or Search Engine Optimization, comes in. SEO is the process of making your website "favourable" to Google, so that Google will choose to show your website in its Search Results. This way, your business will become visible in the online space. Contact us Today if you would like to know more about how we can help with SEO

(2) Google Advertising, aka Google Ads.

In point (1) above, we talked about SEO. SEO is not an immediate process, and very often it takes a few months for it to be achieved. During this waiting period however, your small business cannot afford to be "missing" from the online space. Therefore, to make up for this gap, Google Ads can help to "push" your website into the Search Results for the short term.

Google Ads is amazing. It is immediate, and can make your website appear online in Google Search Results in an instant. To find out more about our Google Ads services, contact us today. 

(3) Creation of Virtual Brands. 

Virtual Brands are spin-off brands that you create to pilot new concepts and explore new customer segments. Small Businesses often create Virtual Brands for such experimentation so as not to affect their main core brand.

For example, the small business could have a long history for its brick and mortar presence, and may want to try a new and revamped branding for its online presence. A new Virtual Brand is thus created online that is separate from its original core brand in order to pilot this concept.

Another example, a small business' core brand has already been very successful at attracting the Elderly market segment. However, the small business now wishes to expand the business to attract the younger generation. Unfortunately, the core brand is more suitable for the Elderly, and will not attract the younger generation. Therefore, a new Virtual Brand is created that will be more suited to attract young people.

Virtual Brands can not only help to create new additional revenue streams, Virtual Brands can also optimise current capacities in manpower and operations, by bringing in more customers from other previously unexplored customer segments. To find out more about Virtual Brand creation, click here.

From our discussions above, you can see that NCODE Consultant is a Business Development Consultant that specializes more in the Digital Marketing space.

Do you need a Business Development IT Consultant to help you to look at your small business's needs? Contact us today.

 

SEO CONSULTING SINGAPORE

Perhaps you may not be looking for a vendor to implement an SEO campaign for you, but more for an SEO Consultant to advise you on your SEO direction, what options you have, and also for you to bounce your ideas off. 

Many companies have a misconception about SEO, and therefore develop skepticism towards it, especially after working with vendors that did not deliver satisfactorily in the past. In order to appreciate SEO, we first have to understand it. And our SEO Consulting Singapore team will be happy to hand hold you through this journey. Contact us today to speak with one of our friendly IT Consultants.

 
 
  • Facebook

©2020 by NCODE Consultant Pte Ltd

NCODE Consultant has adopted the Tripartite Standards, and has committed to be a fair and progressive employer.